AMBASSADOR PROGRAMme

World Halal Food Festival Ambassador Programme — Celebrating 10 Years 

Be the Face of the Festival. Share the Unity and Heart of Our Community.

Our Ambassadors are more than influencers — they’re storytellers, culture-shapers, and on-the-ground connectors who help bring the heart of the World Halal Food Festival (WHFF) to life.

We’re looking for dynamic individuals who live and breathe the values of halal — community, identity, joy, and food that nourishes the soul.

Thank You for Your INTEREST IN BECOMING AN AMBASSADOR FOR THE WORLD HALAL FOOD FESTIVAL 2025

What You’ll Do

As a WHFF Ambassador, you’ll play a key role in shaping how the festival is experienced both online and in real life. Responsibilities include:

Content Creation & Collaboration

  • 📱 Create and publish collaborative video content and posts (IG Reels, TikToks, Threads, YouTube Shorts, etc.) leading up to and during the festival

  • 🎬 Participate in on-site content: behind-the-scenes videos, vendor interviews, community features, “day in the life” takeovers, and curated highlights

  • 🎤 Get involved in vox pops, street-style interviews, and real-time reactions from festivalgoers

  • 📝 Join our content team across the two days to generate high-impact, people-first stories — from food reviews to heartfelt cultural moments

Festival Presence

  • 👋 Be present both days of the festival — engaging directly with attendees, traders, and families

  • 🌟 Represent the festival spirit on stage, in VIP zones, and across our spaces as a welcoming, high-energy face of WHFF

  • 🗣️ Host or take part in panel discussions, meet-and-greets, or other activations (where relevant)

Promotion & Visibility

  • 📢 Share festival promo materials on your channels — from teaser trailers to giveaways to ticketing updates

  • 🔥 Help drive awareness, visibility, and community excitement in the lead-up to the event

  • 🎟️ Encourage your audience to attend — and highlight why WHFF is more than just a food event

Digital Footprint

  • 🧑‍💻 Your name, bio, and socials will be featured on our official website and potentially in press coverage

  • 🚀 We’ll amplify your content across our channels (with credit), helping increase your reach and platform

What We’re Looking For

  • 🤝 Strong alignment with WHFF values: halal as identity, faith, joy, and community

  • 📈 A track record of authentic storytelling and social media engagement

  • 🌈 Enthusiasm, reliability, and good vibes — this is a cross-generational, family-oriented festival

  • 🌍 Creators from diverse backgrounds, languages, and lived experiences — especially those who understand diaspora stories

Additional Perks

  • 🎫 Free VIP Access + Festival Perks

  • 🍽️ Priority access to chef demos, vendors, and experiences

  • 📸 Professional footage and photos of you in action (great for your own brand content)

  • 🤝 Future collaboration opportunities with WHFF and our brand partners

  • 📰 Media exposure through press campaigns and post-festival storytelling